Designing Interactive Impactful Animated Modern
Experiences

Multimedia Designer & Developer turning brand visions into interactive reality.

Hello!
My name is Dex

I am a Graphic, Web and Motion Designer with a proven ability to work all various aspects of design, traditional branding, marketing, and advertising, as well as, web design and motion graphics/animation.

I have significant experience managing print and interactive projects, in-house staff, and freelance designers. I have excellent design aesthetics and efficient time management skills. I enjoy finding creative solutions through technology and design, while maintaining superb quality and within budget.

I am passionate about emerging technology, branding, marketing strategies, and new design trends.

My Skills

Web Design + Development
Print Design / Layout
Video Editing / Animation
Digital Art / Illustration
Photography
Branding
Portrait
12+
Years of Experience

Tools I Use

Creative Suite

Figma Illustrator Photoshop After Effects Premiere Pro InDesign Audition

Web Development

VS Code Webflow WordPress HTML CSS JavaScript React PHP

Selected Work

I create impactful visual solutions tailored for the digital landscape, ranging from high-conversion social media and email campaigns to comprehensive digital marketing assets. My approach focuses on maintaining brand integrity while optimizing for engagement across platforms. Whether it’s designing clean, professional graphics for webinars and blogs or crafting complex visual identities, I ensure every pixel serves a purpose in telling your brand’s story.
On Point 2022

On Point User Conference

The Challenge

Nextpoint's flagship annual user conference needed a distinct visual identity that felt fresh yet cohesive with the parent brand. The goal was to create a comprehensive design system—including a custom logo, color palette, and typography—that could scale across digital ads, print signage, and motion graphics.

My Role

  • Brand Identity — designed the conference logo and established the "On Point" visual language
  • Style Guide Development — curated a high-energy color palette and typographic hierarchy to differentiate the event from standard corporate collateral
  • Asset Production — produced a library of social media graphics, email headers, landing pages, and video teasers

The Solution

A modern, geometric design system centered around a "connection" motif to drive registration and attendee engagement.

Impact

Created a unified brand experience and established a design framework that served as the blueprint for landing pages, videos, and ads.

I specialize in bringing brand narratives to life through dynamic motion graphics, creating engaging explainer videos, and producing high-energy animated ads. My expertise extends beyond the digital canvas; I am a comprehensive visual storyteller who shoots and edits high-quality video content, blending technical videography with creative post-production to deliver a polished, end-to-end cinematic experience.

Nextpoint for Construction Litigation

The Challenge

Construction litigation is notoriously complex due to the sheer volume of data, cost unpredictability and the number of stakeholders involved. We needed to show that Nextpoint handles these specific pain points through a cloud-based platform designed for end-to-end case management.

My Role

  • Creative Direction — visual identity for construction data campaigns
  • Motion Graphics — custom animation and transitions.
  • Sound Design — audio mixing for voiceover and background music

The Solution

Smooth, high-contrast animations that highlight actual software features, designed to showcase ease of use and rapid data processing for legal teams

Impact

Primary asset for the 2024 construction campaign — drove a 15% increase in demo requests within the first quarter.

Chicago Adventure Therapy

The Challenge

Chicago Adventure Therapy needed a compelling three-minute brand video to showcase their impact and help secure essential grants for their outdoor programs.

My Role

  • Videography — conducted and filmed on-site interviews with staff and participants
  • Video Editing — synthesized new interview footage with archival assets to create a cohesive narrative
  • Motion Graphics — designed clean typographic overlays and animated their logo

The Solution

A narrative-driven documentary short that balances personal testimonials with action-oriented footage, providing potential donors with a clear view of the organization's mission and community impact.

Impact

Served as the primary visual asset for grant applications and fundraising events throughout 2026.

I bridge the gap between creative vision and technical reality by building responsive, high-performance digital experiences. From rapid prototyping in Figma to custom development in WordPress and Webflow, I focus on creating intuitive user journeys with clean HTML, CSS, JavaScript and React.
Nextpoint ↗

Nextpoint.com

The Challenge

As a SaaS provider in the legal tech space, Nextpoint requires a high-performance marketing website that effectively communicates complex software solutions to diverse legal audiences. The site needs to be agile enough to support frequent marketing campaigns while maintaining strict brand consistency and technical stability.

My Role

  • Landing Page Creation — designed and developed high-conversion landing pages for webinars, product launches, and lead-gen campaigns using a mix of custom code and page builders
  • UI/UX Updates — regularly implemented visual and functional improvements to enhance user navigation and optimize the demo request funnel

The Solution

By utilizing a scalable WordPress architecture and a library of custom-designed components, I streamlined the process of deploying new content. This allowed the marketing team to launch campaigns faster while ensuring the primary site remained a polished, reliable source of truth for the brand.

Impact

Successfully supported a consistent increase in digital lead generation through optimized, mobile-responsive landing pages.

My expertise ranges from designing comprehensive books and e-books to developing brochures and standardized sales leave-behinds. With a deep understanding of typography, grid systems, and print production, I ensure that every physical asset — from large-scale signage to intricate multi-page layouts — is polished, professional, and perfectly aligned with your visual identity.
Case Studies

Nextpoint Case Studies

The Challenge

Nextpoint's legacy case studies suffered from an outdated design language and significant visual inconsistencies across different volumes. The project required a complete overhaul to create a unified, professional look that aligned with the brand's modern identity.

My Role

  • New Covers — designed a series of high-impact, standardized cover templates
  • Editorial Design — established a new grid system and layout style for all print collateral
  • Visual Standardization — audit and alignment of typography, iconography, and color usage to ensure a cohesive "family" of documents

The Solution

A clean template system that allows for rapid production of new success stories while maintaining a high-end, editorial feel.

Impact

Streamlined the production workflow and provided the sales department with a polished, consistent suite of physical leave-behinds for potential clients.

I develop cohesive packaging architectures that ensure brand recognition across diverse product lines. From flagship retail goods to specialized labels, I focus on creating a "flexible-grid" layout that balances unique product information with a unified visual identity. By standardizing typography, color zones, and logo placement, I deliver production-ready mechanicals that stand out on crowded retail shelves while streamlining the design process for future product launches.
Strawberry Shortcake

Gramma Jo's Product Line

The Challenge

Gramma Jo's needed a packaging system that could accommodate a wide variety of produce while maintaining a unified brand presence on crowded retail shelves. The goal was to move away from one-off designs and establish a repeatable visual structure.

My Role

  • Packaging Architecture — developed a consistent layout system that standardizes logo placement, typography, and color zones across different container shapes
  • Production Design — created high-fidelity mechanicals and labels for the initial launch, ensuring print accuracy for varied packaging materials

The Solution

A "flexible-grid" layout that allows for distinct color-coding based on the product type while keeping the core brand elements in a fixed, recognizable position. This ensures that whether a customer is looking at strawberries or other produce, the Gramma Jo's identity is instantly familiar.

Impact

Established a scalable design framework that reduced design turnaround time for new product launches and strengthened brand recognition in local markets.